Is pre-shampoo the key to keeping your pastel colour from fading so fast?

'Cos if so, we need to stock up

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Whether you've got pastel hair or highlights - every girl with coloured hair knows that one of the biggest struggles your hair faces is the dreaded colour fade. 'Cos you didn't just spend a hella load of time and money getting the very best hair hue to then see it wash right down the drain. 

Enter: pre-shampoo

Apparently, the majority of colour is lost not by shampooing and conditioning your hair - but by the rinse of water itself. So pre-shampoo is basically like a protectant or primer, that you apply a couple of minutes before hopping in the shower - and then shampoo as normal. 

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The pre-shampoo acts as a sheild to your colour, allowing your hair to get washed - but stopping your colour from being stripped and fading super quickly. 

There are two out there that we're loving at the moment: Living Proof Timeless Pre-Shampoo Treatment & Touch Of Silver's Pre-Toning Primer but we don't reckon it'll be long before pre-shampoos are EVERYWHERE. 

Whaddya reckon? Worth it or a waste of time? Let's discuss over @sugarscape taaaa

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