In this crazily contoured world in which we live: bum contouring has now officially become a thing and we actually don't know where to go from here.
We've had leg contouring, boob contouring, EAR contouring. And yup, now the butt.
Live Glam ("for artists by artists") uploaded the first of many #ButtContour videos, showcasing the 'trend' irl.
Using Benefit Hoola bronzer and highlighting with the Anastasia Beverly Hills Glow Kit, it's kinda just like any other Kardashian contouring how-to.
Apart from the fact that it's literally, on your arse.
Yeeeeah, we don't think this is something we're likely to get on board with any time soon. Whaddya you think? Let's chat over @sugarscape