Hailee Steinfeld's Miu Miu ad banned for being 'inappropriate'

A picture of Hailee Steinfeld crying and sat alone on a train track during a Miu Miu campaign has caused some outrage after it was deemed ‘irresponsible’.

Apparently after receiving a complaint, The Advertising Standards Authority blasted the ad because it depicts a child in an unsafe location.

In its ruling, the ASA said, "Because the ad showed Hailee Steinfeld in a potentially hazardous situation sitting on a railway track, we concluded the ad was irresponsible and in breach of the Code in showing a child in a hazardous or dangerous situation.”

Advertisement - Continue Reading Below

But Miu Miu has defended the shot saying it was "part of a serious, high-fashion campaign" and "based on the set of an imaginary film".

Hmm…

What do you think about the ASA’s ruling? Are they overreacting this time? Or do you agree that the ad is irresponsible?

Comment and have your say!

What do you think?

Big news: Missguided announce their first ever proper shop
Fashion
Share
Big news: Missguided announce their first ever proper shop
Here's all the details​ you need
You're gonna want all of Gigi Hadid's collab with Tommy Hilfiger
Fashion
Share
You're gonna want all of Gigi Hadid's collab with Tommy Hilfiger
So this is when it's available to buy
The fastest-growing fashion and beauty YouTubers right now
Fashion
Share
The fastest-growing fashion and beauty YouTubers in the UK right now
Get subscribing, will ya?
Fashion
Share
The most fire looks from the Teen Choice Awards 2016
Ashley Benson hubba HUBBA
Selena Gomez
Fashion
Share
Selena Gomez is releasing her Revival tour outfits as a fashion line
And she's teaming up with Zac Efron's ex to do it.
Fashion
Share
9 cold shoulder tops you need in your life ASAP
We'd like all of the following
Justin Bieber
GIF
Fashion
Share
Justin Bieber Announces Purpose Tour Merch Collab With Urban Outfitters
Yaaas
Fashion
Share
Ariana Grande's Personalised Dumbledore Denim Jacket Is Pure Magic
If you're a Harry Potter fan, you're gonna need one of these.
Move over flower crowns - mermaid crowns are the dream summer accessory
Fashion
Share
See ya flower crowns - mermaid crowns are the dream summer accessory
So beautiful it hurts a li'l bit
10 of the best flat sandals to see you through summer
Fashion
Share
10 of the best flat sandals to see you through summer
We'll take every pair, please