Anyone who's doubted the huge influence YouTube has had and is continuing to have might want to listen up, because a bunch of the site's biggest stars are partnering with the UN to become Change Ambassadors and join the global fight for gender equality, one of the UN's 17 Sustainable Development Goals.
To sum it up in one word: YAAAAAS.
Louise Pentland, Ingrid Nilsen, Jackie Aina, Yuya, Taty Ferreira, Hayla Ghazal and Chika Yoshida are all getting involved, and, according to Ten Eighty Magazine, will be creating content to raise awareness and educate people about gender discrimination against girls and women, with the overall aim to end such inequality.
Speaking about her involvement, Jackie said: "I want people around the world to know that when our women are empowered, we can do so much in the workplace, in the economy, at home, in schools, and everywhere else. And I want those same opportunities even more to be available to minority women."
Lance Podell, head of global spaces at YouTube, also told TubeFilter about the company's other project (which you can see a little bit of in the photo above) - filming over 50 videos in YouTube spaces to highlight women's perspectives, featuring work from Michelle Phan, GloZell, Ali Brustofski and many more (take a look at the YouTube Spaces channel to see more).
ICYMI, International Women's Day is on March 8 - be there or be square.
What do you make of all this then? Pretty awesome stuff, right? Comments to the usual places, please and big thanks.
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