The girls are the new faces (and barnets) of styling brand Shockwaves!

If you're a celeb, your hair always has to look immaculate so no wonder that loads of hair brands choose the glossy tresses of the A-list to represent their products...

The girls look uber-glam - even though it was 9am in the morning!

The latest additions to the roster of stars with advertising-worthy hair are the Sugababes. Heidi, Keisha and Amelle are lending their locks to promote the new Shockwaves Styling Plus range. Aimed at people who want red-carpet ready hair, they girls certainly turned up the hair volume at the launch in London!

The ultimate effects range is great for achieving cool, sexy styles that celebs adorn everyday, what ever your hair type Shockwaves can help you achieve this season's voluminous locks that are set to dominate the celebrity haircut.

Here are our fave products:

Gloss Booster Spray (£2.99) is perfect for using after you have finished styling your hair for an extra burst of gloss.

Gloss and Hold Hairspray (£2.99) will condition and nourish your hair and keep your tresses held in place for up to 24 hours!

Gloss & Body Mousse (£2.99) is great for adding volume without the crunch but with lots of shine.