Apparently she’s ‘too outrageous’ for the brand
Rihanna has reportedly been sacked as the face of Nivea because of her bad behaviour.
RiRi starred topless in a series of ads for the skincare company’s 100 Years Skincare for Life campaign.
But now, according to The Sun, the new head of Nivea’s parent company, Beiersdorf has done a complete U-turn and decided she’s not appropriate for the family orientated brand.
Stefan Heidenreich said: "The advert starring Rihanna was a no go. I do not understand how Nivea can be brought into association with Rihanna.
"Nivea is a company which stands for trust, family and reliability.”
Well, maybe don’t get her to pose topless then?!
At the time of the 100 Years Skincare for Life campaign, a representative for Nivea, Markus Pinger, said: "We are excited to have Rihanna supporting us in our celebration and building a new generation of fans."
But supposedly it’s Rihanna’s recent bad behaviour that’s made them rethink the ads.
We can’t possibly know what they mean…
What do you think? Comments please!